Barbara is responsible for SSON Research & Analytics global content – including specialist reports – which cements SSON's position as the most trusted resource for practitioners from around the world. As the voice of SSON Research & Analytics, she ensures the content reflects current trends and opportunities to help SSO leaders continuously drive performance.
The scarcity of quality talent is an ongoing challenge globally, and Global Business Services (GBS) have revolutionized workforce management and employee experience by embracing new-age talent strategies and fostering a culture of innovation.
In 2024, upskilling talent takes the top spot as the primary objective for SSO/GBS leaders. On the recruitment front, a noticeable trend over the last three years has been the adoption of regional or location-agnostic strategies. Therefore, this webinar will delve into the latest talent strategies in terms of recruitment, attracting talent, prioritized skills, new roles in SSO/GBS, insights into Gen Z motivations, and more. Attendees will have the chance to benchmark their talent strategies against both their peers and SSON’s top 20 most admired GBS organizations.
Barbara Hodge, Principal Analyst, Global Editor, SSON Research & Analytics