The content piece Top Priorities Shaping Shared Services and GBS Leadership in 2025 explores the emerging trends and challenges in Shared Services and GBS, based on insights from 50 senior executives. It highlights the transformative impact of generative AI, RPA, and machine learning in streamlining operations, enhancing customer interactions, and optimizing business processes. Leaders are also focusing on customer-centric innovations, workforce transformation, and driving efficiencies through automation and analytics, while balancing cost pressures and innovation.

The report offers actionable strategies for leaders, such as piloting AI technologies, improving process transparency, and integrating productivity metrics. It also emphasizes the importance of governance and compliance when adopting new technologies. Looking ahead, the piece promotes the Shared Services & GBS Select Executive Leadership Summit in March 2025 as a key event for leaders to explore these trends, share insights, and collaborate on shaping the future of the industry.