Betsy Curry joined
ScottMadden in 2014 after receiving an M.B.A. in strategy from the University
of Georgia. Her consulting experience is in shared services focusing on work
activity assessments, process improvement, and service center design and
implementation for multi-function and single-function shared service centers.
Betsy has primarily worked in higher education and healthcare. Prior to
attending the University of Georgia, Betsy worked as a chief of staff at the
Department of Energy and served for four years as a Peace Corps volunteer.
Betsy earned a B.S. in marketing and entrepreneurship from the University of
South Carolina.
Navigate the evolving landscape of technology changes with a steadfast commitment to user-centric design. In this insightful session, we explore strategies for prioritizing the customer experience amidst technological advancements. Learn how to align technology initiatives with user needs, preferences, and behaviors to drive satisfaction and loyalty. Discover practical methods for conducting user research, prototyping, and iterative testing to ensure continuous improvement. From agile development to empathetic design thinking, uncover the key principles and practices for keeping your customer front-of-mind throughout the technology lifecycle. Join us to empower your organization with a customer-centric approach that fosters innovation and drives success.
Check out the incredible speaker line-up to see who will be joining Betsy.
Download The Latest Agenda