Launching and scaling a Global Business Services (GBS) model is no small feat. ERP implementations, digital transformations, and process standardisation efforts often don’t go as planned, resulting in missed deadlines, budget overruns, and operational chaos.

At SSOW Europe 2025, we're diving deep into the difficulties and challenges of launching and scaling your GBS model. In this exclusive case study featuring Lubnah Alam, Director of Finance Operations at EG Group, she shares candid insights into the leadership, planning, and execution gaps that derail even the most well-funded transformation initiatives.

Download this case study to discover:

• The hidden risks that cause major transformation projects to fail
• Why new systems alone don’t fix broken processes, and what does
• How to align leadership, manage scope, and ensure project success
• Proven strategies for mitigating risks and driving real, long-term change

Whether you’re at the start of your transformation journey or refining a mature GBS operation, these lessons are critical to avoiding costly missteps and accelerating success.

Don’t let history repeat itself, download the full case study now!