Agility is key in 2025 as GBS evolves to deliver enterprise-wide value across core
functions like Supply Chain, R&D, and Commercial Operations. With advancements in
AI and the rise of Global Capability Centres, organisations must adapt rapidly to stay competitive.
This year’s SSOW Europe in Lisbon offers a revamped agenda tailored to every stage of the
GBS maturity curve—whether you’re building foundational capabilities, scaling operations,
or redefining excellence as a leader.
Big Ideas Stage: For visionary leaders driving innovation, redefining GBS, and exploring bold strategies.
Split-Plenary Stage: For organisations scaling operations and tackling challenges across regions and functions.
Foundational Capabilities Stage: For those starting their GBS journey, building strong foundations for growth.
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