The traditional GBS model is undergoing a significant transformation. Providing cost-savings is no longer enough and shared services are struggling to prove their worth to their internal customers. Leading Business Services are fighting back in a variety of ways. First by re-aligning their operating model to ensure it is both digitally enabled and completely aligned with enterprise goals, second by expanding the breadth of services offered and third by introducing customer experience and marketing strategies to re-asset their worth.

In this report we’ll examine these three areas, uncovering exactly why GBS organizations fall apart and how you can avoid the pitfalls many unsuccessful GBS leaders fall into. In short, this report covers:

• Why do GBS organizations fall apart?
• How leading GBS organizations are fighting back!
• Adapting GBS strategies to meet enterprise goals in the age of AI
• Incorporating groundbreaking new services into GBS
• Incredible customer experience & selling your Page 8 shared services Conclusion