Main Day One - Thursday, August 14, 2025


Main Stage

7:30 am - 8:30 am Breakfast and Registration

8:30 am - 9:00 am Opening Remarks & Ice Breaker

Join leaders to discuss the redefined value of the office and tackle top challenges faced today impacting the modern workplace. 

  • Define a purpose for the office that aligns with company goals and culture 
  • Dive into the opportunity that digital tools and AI offers the workplace  
  • Assess portfolio status and space trends  
  • Overcome challenges with leadership that are deterring meaningful changes from being implemented 
  • Consider your sustainability impact and functional ways to create meaningful  
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Alejandro Rivero

Global Head of Corporate Real Estate
Samsung

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James Duenas

Head of Global Workspaces and Facilities
Intermountain Health

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Alexandra Selezneva

Senior Director, NA Workplace Business Strategy, Corporate Real Estate
The Coca-Cola Company

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Ebbie Wisecarver

Chief Design & Product Officer
WeWork

9:45 am - 9:50 am Lightning Talk




As organizations continue to gather more data than ever before, the challenge lies not in collectionโ€”but in interpretation. This panel brings together leaders from across industries to explore how data is being translated into actionable insights that drive real change in the workplace. From employee engagement and productivity to resource allocation and performance management, hear how data is shaping decisions, improving experiences, and transforming organizational culture.

Key takeaways include:

  • Approaches for turning raw metrics into strategic workplace initiatives
  • Lessons learned from implementing data-driven solutions at scale
  • Opportunities and pitfalls in using analytics to influence behavior and drive outcomes


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Alison Muh

Founder & CEO
Space Plan Wizard, Inc.

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Courtney Grove

National Senior Construction Manager
BDO USA LLP

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Valerie Jardon

Managing Director, Principal
Interior Architects

10:20 am - 10:25 am Lightning Talk


10:25 am - 10:55 am Using Data to Make Informed Decisions our Workplace

Cathy Lewenbeg - Chief Executive Officer, Bevi

Creating a unique workplace applies to all offices and working styles. How do you ensure you are providing cohesive and equitable experiences, no matter the size, location or functional areas your people are working in? Join workplace experts to consider: 


Workplace experience dynamics and ways to measure the effectiveness of the workplace 

Different needs of individual offices and brainstorm best practices to standardize to provide alignment and hospitality no matter your portfolio size 

Various working styles, accessibility and expectations within your organization  

Success stories of optimized hospitality across organizations 



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Cathy Lewenbeg

Chief Executive Officer
Bevi

10:55 am - 11:20 am Networking Break and Demo Drive

Interactive Discussion Groups

Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.

IDG 1

11:20 am - 1:00 pm IDG 1 - Design Immersive Spaces that Fit the Culture of Your Business
Nichole Aguinaga- Alvarado - Supervisor, Corporate Space Planning & Facilities, Tandem Diabetes Care


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Nichole Aguinaga- Alvarado

Supervisor, Corporate Space Planning & Facilities
Tandem Diabetes Care

Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.

IDG 2

11:20 am - 1:00 pm IDG 2 - New Lease Strategy Tips โ€“ How to Play Your Best Hand




Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.

IDG 3

11:20 am - 1:00 pm IDG 3 - Proven Metrics to Measure Employee Experience and Satisfaction
Brittany Freeman - Workplace Experience Director, Athena Health


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Brittany Freeman

Workplace Experience Director
Athena Health

Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.

IDG 4

11:20 am - 1:00 pm IDG 4 - Your Office Needs an Instagram โ€“ Why You Should Brag About Your Workplace
Lauren Hasson - SVP, Workplace Strategy, JLL




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Lauren Hasson

SVP, Workplace Strategy
JLL

Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.

IDG 5

11:20 am - 1:00 pm IDG 5 - Rightsizing Amenities to Drive Higher ROI and Cost Savings
Adi Hod - Sr Manager Workplace Experience, Karyopharm Therapeutics Inc


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Adi Hod

Sr Manager Workplace Experience
Karyopharm Therapeutics Inc

Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.

IDG 6

11:20 am - 1:00 pm IDG 6 - Building Belonging through Design: How Your Workplace Can Feel Tailor-made
Lee-Jung Kim - Design & Change Management Lead, Pfizer


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Lee-Jung Kim

Design & Change Management Lead
Pfizer

Delegates will be sorted into groups of 10-15 to take part in interactive discussion groups, a form of interactive round tables, to laser in on some of the topics below. Delegates will have the opportunity to select three topics and will rotate between their choices in 30-minute intervals. Interactive discussion groups will be kept small to ensure all participants get the opportunity to ask questions and share their experiences.


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Alexandra Selezneva

Senior Director, NA Workplace Business Strategy, Corporate Real Estate
The Coca-Cola Company

Luncheon

1:00 pm - 2:00 pm Networking Luncheon

Customizable Tracks

Workplace Technology Innovation

2:00 pm - 2:30 pm Exploring How AI and Digital Tools are Creating Smarter, More Efficient and Personalized Spaces

With the help of AI, organizations can create workspaces that can respond to employeeโ€™s ever-changing needs. This results in better decision making and space utilization. Dive into real life examples of how AI can adapt to user behaviors and power analytics to enhance space optimization, influence design and offer operational efficiencies. Further, explore the benefits and challenges of incorporating AI into your design and best practices and lessons learned to accompany them. 



Workplace Technology Innovation

2:30 pm - 3:00 pm Prioritizing Employee Health and Well-Being to Support Productivity in the Workplace

Explore wearable technology, smart building technology and tech-embedded furniture, that can be implemented to assess the well-being of employees in real-time. This includes physical activity, air quality, and other health metrics that can provide insights that workplace teams can use to promote better working conditions while in office.  



Workplace Technology Innovation

3:00 pm - 3:30 pm Curating a High Touch Experience Throughout the Customer Journey
Danny Hill - Senior IWMS Operations Architect, AMS Workplace Technology

From visitor management, to security, to flexible space, there are so many factors that impact workers while in the office. Identifying areas to improve experience through services and technologies will help to ease the burden of using the office. Overcome implementation challenges, consider ROI and zero-in on the best way to level up experience for your organization. 

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Danny Hill

Senior IWMS Operations Architect
AMS Workplace Technology

Real Estate Optimization

2:00 pm - 2:30 pm Thinking Outside the Box: Unlocking New Revenue in CRE
Jonathan Navallo - Senior Director, Real Estate Portfolio Management and Corporate Services, Tyson Foods

In an era where traditional real estate models are being tested, forward-thinking leaders are uncovering untapped value by redefining what assets can do. This session features a veteran of global real estate strategy who now drives bold transformation at one of the worldโ€™s largest retailers. From revitalizing underused land in Arkansas to exploring unconventional revenue streams like wind farms and data centers, the conversation will highlight how creative thinking and portfolio optimization can generate both economic and community value. This session will examine how to rethink land not just as a location, but as a long-term opportunity to serve changing business and societal needs. Get inspired by strategies that go beyond the lease to deliver real impact. 

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Jonathan Navallo

Senior Director, Real Estate Portfolio Management and Corporate Services
Tyson Foods

Real Estate Optimization

2:30 pm - 3:00 pm Correcting for Surplus Space โ€“ Solutions for Repurposing
Matthew Gabree - VP, Real Estate & Workplace Experience, TripAdvisor

Reimagining underutilized space can drive low risk, high reward to the bottom line. This can be done in a variety of different approaches, which may promote sustainability, community and cost savings. Join CRE leaders to discuss different strategies to repurpose your extra space after consolidation. 

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Matthew Gabree

VP, Real Estate & Workplace Experience
TripAdvisor

Real Estate Optimization

3:00 pm - 3:30 pm Determining Space Requirements for Offices in a Hybrid World
Marie Pisello - Senior Manager Real Estate, IGT

After a year of right sizing portfolios, companies are now approaching the idea of acquiring new space. Whether you are at lease end, growing your footprint or rebuilding, lack of attendance mandates makes it difficult to determine the appropriate amount of space needed. Dive into different metrics and strategies to analyze how your space is being used to figure out the needs of today and the future for your organization. 

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Marie Pisello

Senior Manager Real Estate
IGT

Networking Break

3:30 pm - 4:10 pm Networking Break and Demo Drive

Main Stage

4:10 pm - 4:55 pm Humans Over Hierarchy: Designing Workscapes for People, Not Titles

Wesley Edmonds - Director of Workplace, OFS
Shanna Hanson - Director, Corporate Interior Design, HuntonBrady Architects

With generational shifts in the workplace, there is a growing wave of forward-thinking leaders moving beyond rigid, top-down organizational structures to create workplaces that are intuitive, adaptive, and centered on how people truly work. This session explores how thoughtful leadership and human-centered design are breaking down silos, streamlining communication, and fostering environments that support both productivity and future development. 


  • Discover how leadership spaces that support accessibility, trust, and adaptability are transforming workplace experience. 
  • Learn how designing environments that promote seamless collaboration and adapt for changing needs can remove barriers can enhance culture and connection. 
  • Hear real-world examples of how organizations are leveraging physical space as a strategic tool to align teams, attract top talent, and retain employees. 




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Wesley Edmonds

Director of Workplace
OFS

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Shanna Hanson

Director, Corporate Interior Design
HuntonBrady Architects

4:55 pm - 5:00 pm Lightning Talk




5:00 pm - 5:45 pm The Experience Equation: Aligning Space, Technology, and People Across the Workplace

Chad Lundeen - Director, Global Real Estate, BOSE

In todayโ€™s evolving workplace, experience is no longer a byproductโ€”itโ€™s the outcome we design for. But delivering a meaningful, consistent experience across a distributed portfolio requires more than great design or smart tech alone. It requires intentional alignment between space, technology, and the people who use them.

 

Join workplace experts as we explore how to create environments that are not only functional, but desirable spaces that support diverse workstyles, reflect organizational values, and scale across locations.

 

Weโ€™ll discuss:

ยท        How to measure and evolve workplace experience across different office types and regions

ยท        The role of space planning and technology integration in creating intuitive, user-centered environments

ยท        Strategies for supporting accessibility, flexibility, and equity in experience design

ยท        The impact of amenity spaces on employee engagement and the desire to return to the office

ยท        Real-world examples of organizations aligning physical and digital environments to drive outcomes

 

Whether you're designing a flagship HQ or optimizing a regional hub, this conversation will offer practical insights to help you build a workplace that worksโ€”for everyone.

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Chad Lundeen

Director, Global Real Estate
BOSE

5:45 pm - 6:45 pm Drinks Reception in the Expo Hall


Register Now. Which customer are you?

Conference passes provide access to the Big Idea Stage, Receptions, Meals, the Innovation HUB, and so much more!

Select Your Package(s):

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Gold

Early Bird: Register by July 25, 2025

Main Conference Pass (Aug. 14-15)

  • Main Conference Sessions
  • Breakfast & Lunch Daily
  • Networking Activities
  • Access to Innovation Hub
  • Exciting Keynotes
  • Access to Digital Content & Takeaways
  • Actionable Tracks
  • Interactive Discussion Groups
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$2,499.00 $2,199.00
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Platinum

Early Bird: Register by July 25, 2025

All Access Pass (Aug. 13-15)

  • Workshops
  • Site Tour
  • Main Conference Sessions
  • Breakfast & Lunch Daily
  • Networking Activities
  • Access to Innovation Hub
  • Exciting Keynotes
  • Access to Digital Content & Takeaways
  • Actionable Tracks
  • Interactive Discussion Groups
Unit Price
$3,499.00 $3,199.00
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Gold

Main Conference Pass (Aug. 14-15)

  • Main Conference Sessions
  • Breakfast & Lunch Daily
  • Networking Activities
  • Access to Innovation Hub
  • Exciting Keynotes
  • Access to Digital Content & Takeaways
  • Actionable Tracks
  • Interactive Discussion Groups
Unit Price
$4,499.00
Quantity
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