Patrick Hoffman

Senior Vice President, Corporate Real Estate and Services Syneos Health

Pre-Conference Workshops and Site Tour Day - Monday, February 24, 2025

8:30 AM Space Metrics for Optimization – Benchmarking for Success

There is a desire for better benchmarking metrics that can help fuel smarter decision-making. Together we will discuss how to measure the most efficient use of space and design an agile work environment that allows your workplace to become fully utilized.

 

Join this workshop to create benchmarks and discuss the best ways to measure use including:

·      Cost per person vs. cost per sq foot vs. foot traffic

·      Daily peak utilization by space, business  unit, average peak utilization, and frequency of peaks

·      Target ratio per building or group, assigned ration per building or group and actual ratio

 

Hear examples of how data analytics are driving real estate consolidation and how peers are managing and disposing of assets. Take it a step further and brainstorm the best way to determine what to do with your space that is left. How do you balance privacy and collaboration? How can you elevate activity based working spaces in your current footprint?

Main Day Two - Wednesday, February 26, 2025

9:10 AM Panel Discussion: Creating Standardized Definitions of Accurate Utilization Measures for Better Benchmarking

Across the board, we are all occupying space for the benefit of a company. Because each organization develops their own way of defining utilization, benchmarking becomes difficult. Can we all agree on one metric to measure utilization of corporate real estate as a company asset, so we can conduct benchmarking? Join this discussion to hear the benefit of agreeing on a utilization metric to better understand how assets are being used and the impact of a hybrid world.

  • What is the best way to measure capacity (supply of space)? Number of workstations is a design decision, why not look at rentable sq. ft.?
  • What is the best way to measure office use (demand for space)? Is this attendance at one time, over the course of a day, week, month?
  • How does a hybrid setting impact this where use is more unpredictable?

Check out the incredible speaker line-up to see who will be joining Patrick.

Download The Latest Agenda