Dr. Carine Peeters | 01/10/2014
My last column for 2013 was on the topic of cultural differences in offshoring and how they can lead to unexpected positive consequences due to more thorough decision making. However, although we found that client companies were on average better able to meet their cost estimates when offshoring to culturally distant countries than to culturally close countries, we also observed that cultural differences were (as expected this time) associated with greater challenges for the day-to-day man...
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