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"Data" is Key to Hospitality & Service Industry Performance

SSON Editor | 06/11/2015

The hospitality industry needs to meet its consumers at their level: It’s time to rethink operating models and expand investment in a shared services structure.

Today, 20% of travel revenue comes from smartphones and tablets. In addition, nearly 60% of Millennials stayed at independent hotels last year. So the challenge is: how to support your organization in engaging with the right market through the right channels? Shared services-driven data analytics will help you make these crucial decisions.

The evolving organization needs to meet the standards of front-end service delivery while ensuring that back-end requirements support the ability to deliver delightful customer service.

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Find out more at SSON's Shared Services and Outsourcing for Hospitality and Service conference, August 10-12, in Las Vegas.

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