The R2R Automation Playbook: From Limited Progress to Maximum Impact
Access brand new benchmarking data on the challenges, solutions, and progress of R2R automation
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Despite years of discussion around Record-to-Report (R2R) automation, many global organizations still struggle to scale beyond manual-heavy processes. Why?
New research from SSON Research & Analytics reveals that while automation delivers undeniable value—faster close cycles, fewer errors, and greater compliance—organizations face roadblocks including misaligned strategies, fragmented workflows, and a lack of measurable impact.
In this exclusive webinar, SSON Research & Analytics and Redwood automation experts and industry leaders will break down the data and discuss what's holding automation back—and how to move past it. You’ll gain:
- Data-driven insights on where R2R automation is failing—and where it's succeeding
- A clear view of the high-impact areas that drive measurable ROI (beyond just reconciliations)
- The business case playbook for R2R leaders: How to align automation with CFO priorities
- Industry benchmarks and adoption trends—where leading organizations are investing next
This session is designed for Global Process Owners (GPOs), Heads of R2R, and Finance Transformation leaders who want to move beyond fragmented automation efforts and drive meaningful, scalable transformation.
Secure your spot today and ensure your R2R automation strategy delivers on its promise.
Webinar Speakers
Aaron Veach
Director of Finance Automation, North America
Redwood
Aaron has over 25 years of experience as an accomplished professional with global experience as an individual contributor, manager, and strategic leader. He has experience in moving a business from an Enterprise software model to a SaaS/Cloud based organization while maintaining results. His ability to accelerate value to an organization through fast paced learning includes a diverse experience skill: problem solving, process re-engineering, business retention/churn management, training and development, marketing plan development, effective presentation/communication skills, challenging/unique business insight, and decisive analysis.
Barbara Hodge
Global Editor and Industry Analyst
SSON Research & Analytics
Barbara Hodge is the Global Editor at SSON Research & Analytics, where she leverages over 20 years of industry experience. Renowned for her extensive network, Barbara connects with key industry leaders and innovators, fostering collaboration and knowledge sharing. She spearheads the research report series and leads other initiatives to provide cutting-edge insights and trends in shared services. Barbara's strategic vision and editorial experience have significantly elevated SSON R&A's global prescence, making it a premier resource for industry professionals. Her dedication to industry advancement and her ability to inspire thought leadership make her a pivotal figure in the shared services community.
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